Small Business Saturday to Kick Off Free Parking at Select Locations on Saturdays Through Dec. 28 to Promote Local Engagement
For Immediate Release:
11/19/2024 3:00 pm
WORCESTER, Mass. – The City of Worcester reminded residents Tuesday of special parking rates, which will kick off on Small Business Saturday, to support the local business economy and cultural festivities.
Starting on Small Business Saturday on Nov. 30, parking will be free at all on-street metered spots throughout the city, as well as at the municipal surface lots on Green St., Water St., and Millbury St., every Saturday from Nov. 30 to Dec. 28, 2024. Additionally, Union Station Garage will be free on Saturday, Dec. 7.
When Worcester residents shop local, they not only support the local business community, but an entire supply chain of local distributors. The city is full of independent retailers, artisans, makers, boutique grocers, restaurants, and more offering a wide variety of goods and services, along with many local entertainment attractions offering family-friendly fun throughout the year.
“We ask that residents remember to shop small this holiday season and support all of the wonderful businesses that call Worcester home,” said Batista. “It is important we spend our dollars with businesses that are committed to the city and support the residents and families living here.”
Upcoming events throughout the city to take advantage of special parking rates:
- Festival of Lights – Worcester’s annual holiday celebration and lighting installation kick-off on the Worcester Common Friday, Dec. 6. Parking will be free in Downtown Passport Zones all day and at the Pearl-Elm Garage starting at 2 p.m.
- The Mercantile Center Holiday Market – Saturday, Dec. 7 from 11 a.m. – 3 p.m. at the Mercantile Center. This first-time celebration will feature handcrafted goods, jewelry, clothing, and unique holiday decorations for sale, as well as winter-themed activities, live entertainment, food trucks, and a vibrant holiday atmosphere.
- Immersive Van Gogh Exhibition – Saturday, Dec. 7 – Sunday, Dec. 8 at 100 Front St. Family-friendly programming and painting classes offered in a state-of-the-art exhibition space dedicated to world-renowned artist, Vincent Van Gogh. Interactive exhibit and ticket discounts are available.
- Canal District Holiday Stroll and Kelley Square Tree Lighting – Saturday, Dec. 7. The Canal District Holiday Stroll is from 10 a.m. – 10 p.m. The Tree Lighting event is from 3 – 5 p.m. with the tree lighting at 5 p.m. The tree lighting will take place in Kelley Sq. with participating businesses around Kelley Square and The Worcester Public Market. Outside, meet local businesses who will be presenting free gifts, food tastings, and beverages.
- stART at the Station – Sunday, Dec. 8 from 9 a.m. – 5 p.m. at Union Station, bringing more than 100 local artists and crafters to the historic train station. Support the local economy by shopping handmade during this gift-giving themed event. There will be free parking all day at Union Station Garage and the municipal surface lots on Green St., Water St., and Millbury St.
